The Founding of Area Broker Consulting
Founded in 2007, Area Broker Consulting Srl began as the natural evolution of the previous experience of its President and CEO, Stefano Sidoli. He invested the professional expertise he had accrued over the years in a firm organised according to his ideas and principles.
His desire was to create a business that was an expression of its local community, one that had a close relationship with its clientele, and was able to offer innovative solutions suitable for businesses of all sizes, including ones with manufacturing and commercial operations abroad.
Thanks to its management’s skills, the company grew rapidly, first locally and then throughout the region. In 2014 it opened its first branch office – the San Giovanni in Marignano branch in Rimini, an achievement which marked the start of the firm’s expansion across Emilia-Romagna. That same year, the business felt the need to consolidate its organisation by defining its roles and procedures. This delicate task was entrusted to Michele Anzalone, who has been applying his professionalism and his thirty years’ worth of experience in the sector to his role as Director General from the time he joined the company to the present.
With new management at the helm, in 2015 the company appointed its first Board of Directors. The strategies and commercial policy pursued led to the opening of a branch office in Parma, one of the richest, most prosperous and industrialised cities in the area of Emilia.
Merger with QZ
The truly significant increase in the firm’s size, however, came with its business combination with QZ Srl, an important and historic Bologna insurance brokerage firm, founded and managed by Maurizio Quattrocchi, our firm’s current Vice President.
The union of the two brands led, in 2017, to the creation of AREA BROKER & QZ Consulting , which chose Bologna, located along the Via Emilia, to host its headquarters and strategic branch office. The history, values and expertise of two firms melded together, strengthening the business as a whole.
Area Broker & QZ, a firm in constant evolution
With the opening of its Piacenza Branch Office in October 2018, Area Broker & QZ affirmed and strengthened its bond with local businesses and broadened its prospects, with an ever greater focus on areas beyond its region’s borders. Over the years, the firm has established strategic partnerships. It has joined one of the most important international networks, so as to better support its clients who do business abroad. It has invested in training and in IT infrastructure, acquiring new software for business operation monitoring and process optimisation. It recently was awarded ISO 9001:2015 Quality Certification, a further step towards even better mapping of procedures and responsibilities.
The strategy of AREA BROKER & QZ is clear: to strengthen our existing leadership position by pursuing further growth, constantly applying a selection criterion based on the quality and professionalism of our people.

The Founding of Area Broker Consulting
Founded in 2007, Area Broker Consulting Srl began as the natural evolution of the previous experience of its President and CEO, Stefano Sidoli. He invested the professional expertise he had accrued over the years in a firm organised according to his ideas and principles.
His desire was to create a business that was an expression of its local community, one that had a close relationship with its clientele, and was able to offer innovative solutions suitable for businesses of all sizes, including ones with manufacturing and commercial operations abroad.
Thanks to its management’s skills, the company grew rapidly, first locally and then throughout the region. In 2014 it opened its first branch office – the San Giovanni in Marignano branch in Rimini, an achievement which marked the start of the firm’s expansion across Emilia-Romagna. That same year, the business felt the need to consolidate its organisation by defining its roles and procedures. This delicate task was entrusted to Michele Anzalone, who has been applying his professionalism and his thirty years’ worth of experience in the sector to his role as Director General from the time he joined the company to the present.
With new management at the helm, in 2015 the company appointed its first Board of Directors. The strategies and commercial policy pursued led to the opening of a branch office in Parma, one of the richest, most prosperous and industrialised cities in the area of Emilia.
Merger with QZ
The truly significant increase in the firm’s size, however, came with its business combination with QZ Srl, an important and historic Bologna insurance brokerage firm, founded and managed by Maurizio Quattrocchi, our firm’s current Vice President.
The union of the two brands led, in 2017, to the creation of AREA BROKER & QZ Consulting, which chose Bologna, located along the Via Emilia, to host its headquarters and strategic branch office. The history, values and expertise of two firms melded together, strengthening the business as a whole.


Area Broker & QZ, a firm in constant evolution
With the opening of its Piacenza Branch Office in October 2018, Area Broker & QZ affirmed and strengthened its bond with local businesses and broadened its prospects, with an ever greater focus on areas beyond its region’s borders. Over the years, the firm has established strategic partnerships. It has joined one of the most important international networks, so as to better support its clients who do business abroad. It has invested in training and in IT infrastructure, acquiring new software for business operation monitoring and process optimisation. It recently was awarded ISO 9001:2015 Quality Certification, a further step towards even better mapping of procedures and responsibilities.
The strategy of AREA BROKER & QZ is clear: to strengthen our existing leadership position by pursuing further growth, constantly applying a selection criterion based on the quality and professionalism of our people.
Important moments in our history:

Date of foundation
The journey of Area Broker Consulting Srl, which began in 2007, can be seen as the natural evolution of the previous experience of its President and CEO, Stefano Sidoli.

New head office
2009The Reggio Emilia offices move to the new “Grevill Center” business park on Via N. Copernico.

The organization grows
2012Expansion of the company’s Reggio Emilia offices.

The Adriatica Branch Office opens
2014In 2014, the first branch office is opened in San Giovanni in Marignano in Rimini, a strategic location for serving the areas of Romagna and the Marche.

First Board of Directors appointed
2015With the entry into the organisation of new professionals with consolidated experience in the sector, Area Broker is transformed from an owner-managed company to one run by a management team.

The Parma Branch Office opens
2016In 2016, a branch office is opened in Parma, another strategic location along the Via Emilia.

Merger with QZ
2017The acquisition of the Bologna-based firm QZ paves the way for the Group’s consolidation and the appointment of the new Board of Directors.

The Piacenza Branch Office opens
2018In 2018, a branch office is opened in Piacenza, a strategic location for the area of lower Lombardy

Acquisition of Status Broker
2019May 2019: acquisition of the Bologna-based company Status Broker and expansion of the Bologna office.

The Livorno Branch Office opens
2019In September 2019 the Livorno branch was inaugurated and opened, a point of reference for a wider territory that embraces the Tuscan area between the provinces of Livorno, Pisa, Massa-Carrara and Lucca.

The Prato Branch Office opens
In October 2019 the Prato branch was inaugurated and opened, confirming and reinforcing the expansion project that Area broker & QZ intends to develop in Tuscany.

Acquisition of S&B Essebi Insurance Broker
June 2020: Acquisition of 100% of the share capital and merger by incorporation of the Bologna company S&B Essebi Insurance Broker with consequent strengthening of the Bologna Branch.

Transformation of company form, change of name and increase in share capital
July 2020: Transformation of the company from S.r.L. to joint-stock company, change of name to Area Broker & QZ S.p.A. and increase in share capital to € 250,000.00.

Acquisition of Rizzoli Broker
October 2021: Acquisition of 100% of the share capital and merger by incorporation of the Bolognese company Rizzoli Broker with consequent strengthening of the Bologna Branch.